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Friday, 23 February 2007

Dear Starbucks Customer,

First and foremost I want to thank you for making Starbucks the $6.4 billion global company it is today, with more than 90,000 employees, 9,700 stores, and 33 million weekly customers. Every latte and macchiato you drink at Starbucks is a contribution to the close alliance between the United States and Israel, in fact it is - as I was assured when being honored with the “Israel 50th Anniversary Friend of Zion Tribute Award” - key to Israel’s long-term PR success. Your daily Chocolate Chips Frappucino helps paying for student projects in North America and Israel, presenting them with the badly needed Israeli perspective of the Intifada. Starbucks, through the Jerusalem Fund of Aish HaTorah, an international network of Jewish education centres, sponsors Israeli military arms fairs in an effort to strengthen the special connection between the American, European and Israeli defense industries and to showcase the newest Israeli innovations in defense. As my contribution to the fight against the global rise of anti-Semitism, the reason behind the current conflict in the Middle-East, I help Aish HaTorah sponsoring the website "” and produce material informing of Israel’s side of the story.