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Escalating violence in the Gaza strip and the recent Qassam barrage on Sderot and the Western Negev have raised, again, the call for the Israeli government to take action to stop the rocket launchings.
Can Israel use these latest events to win over public opinion? Is Israel doing enough to justify its future actions? Before even one tank starts its engine, many believe Israel should first hone its spokesmanship skills.
Mazel thinks Israel should come out with their verbal guns blazing. "We have to launch a campaign about the Qassam situation. We have to wake Europe up to the battle we have on our hands.